Sri Abhinava Vidyatirtha Multi Speciality Hospital, Sringeri
The communication task
Make the hospital and its services more visible to communities across Karnataka’s Malnad region while keeping the communication locally relevant and easy to understand.
The approach
Vishwamitra PR brought media relations, social and digital communication, banners and local promotional activity into one regional programme. Each channel played a distinct role: credibility, repetition or neighbourhood visibility.
What the work prioritised
- Clear service communication for regional audiences
- Consistent visibility across earned, owned and on-ground touchpoints
- A practical mix shaped by local media and audience behaviour